SALES PROMOTION

The sales promotion gathers a whole of techniques to stimulate the demand in order to increase the level of the purchases of a product or a service. (Kotler and Dubois)

helps you during all the stages of a sales promotion strategy :

• Briefing and concept
• Technique of promotion: prices offers, bonus Sales , games, Sales contest, sampling….
• Realisation and inclusion in the budget
• Sales follow up
• Feedback